Doblin Making a Difference at Deloitte

Kennedy Report Recognizes Doblin’s Early Contributions

In less than a year, Doblin’s value to Deloitte is already being recognized. A Kennedy report recently named Deloitte as a global leader in “Innovation Strategy & New Product Development Consulting,” highlighting Doblin’s differentiating capabilities that deliver value to clients.

In the report by Kennedy, the combination of Monitor Deloitte’s broad strategy capabilities with Doblin’s sophisticated design thinking methods helps Deloitte achieve “the greatest breadth of service among Vanguard firms.” The report calls out Doblin’s contributions to Deloitte’s rich portfolio of tools and methodologies.

This is a significant ratification of what we’ve been hearing from our clients: that the combination of Monitor Deloitte and Doblin is a powerful set of integrated growth services. Our access to the broader capabilities of Deloitte - especially around product development strategy and systems - only deepens that.

– Geoff Tuff, Doblin leader and principal of Deloitte Consulting LLP

Access to globally based practitioners and cutting-edge approaches to change management, organizational capability building, and strategic implementation enables Doblin to radically expand the depth and breadth of Monitor Deloitte’s innovation services. As Kennedy cited, “the firm’s heritage of being at the forefront of disruptive innovation thinking and the addition of the Doblin Group, which has a unique outlook and capability set among multi-service and strategy firms, take the firm’s offering further into innovation goal setting and creative design.”

Source: Kennedy Consulting Research & Advisory; Innovation Strategy & New Product Development Consulting 2013; Kennedy Consulting Research & Advisory estimates © 2013 Kennedy Information, LLC. Reproduced under license

As used in this document, “Doblin” means an innovation practice of Monitor Deloitte within Deloitte Consulting LLP and “Deloitte” means Deloitte Consulting LLP, a subsidiary of Deloitte LLP. Please see for a detailed description of the legal structure of Deloitte LLP and its subsidiaries. Certain services may not be available to attest clients under the rules and regulations of public accounting.