Watch: Francesco Fazio on accelerating the pace of innovation

At this year’s Automotive News PACEpilot virtual event, Doblin’s Francesco Fazio discusses innovation in the automotive industry and explores how trends are shifting from pure performance to mobility and experience. He shares how Doblin’s innovation framework provides a holistic and human-centric perspective expand beyond the product innovation practice.

The automotive industry is undergoing rapid change - from changing demands of customers to increased market pressures and disruptions from COVID-19. Francesco outlines how Doblin’s Ten Types of Innovation can be applied to this industry and how the way we think about innovation is more important now than ever.

Access the full replay on “Accelerating the pace of innovation”. Check out Francesco’s presentation starting at 16:35.