All Team Members

Leon Paul Hovanesian II

Business, Design

Chicago Headquarters

Begin with people and work outwards is a sound approach in any aspect of life, but especially when setting a strategy for innovation. I have been fortunate for the opportunity to work as Business Designer with clients around the world to help them identify and tackle their big hairy audacious goals. By co-creating within organizations I've lead teams launching services, defining an employee experience, setting a new digital strategy, and designing organizational culture.

Growing up in South Florida at the cross-roads of different cultures I'm firm believer in the power of hybrid people and thinking which powers infinite diversity in infinite combinations. It's exciting to realize how much more there is to learn and that something new to the world is always waiting to be created.


BFA Illustration – Rhode Island School of Design; Liberal Arts Studies – Brown University; MDes Strategy – IIT Institute of Design

What Inspires Me

Science fiction, superheroes, Buckminster Fuller, storytelling, Cuban food, balancing creativity and rigor