All Team Members

Willa Zhang


Chicago Headquarters

I am a business lead at Doblin, where I apply my prior strategy experience at Monitor Deloitte and analytical background to help clients make innovation concepts economically viable while addressing user needs. I am driven to help companies find and create new sources of growth.

With an undergraduate degree in Economics and Psychology, I'm fascinated with the intersection of business and people, and in particular, how and why people make decisions. I am a Chicago transplant originally from Florida, and love traveling (and eating) my way around the world.


BA in Economics and Psychology – Northwestern University

What Inspires Me

Puns (clever or corny), sunsets, cooking shows and documentaries, and travel photographers